Competitor Research

Competitor research is completed on an as needed basis and includes but is not limited to:

  • Tracking advertising budgets and ad campaign strategies
  • Tracking performance data such as
    • Monthly estimated advertising budgets
    • Review counts
    • Star Rating averages
    • Review keyword density
    • Web page word counts
    • Engagement tools
    • Backlink profiles
    • Keyword position
    • Social media performance metrics like:
      • Posts
      • Likes
      • Followers
      • Following
      • Post/follow ratio
      • Post/like averages
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Deliverables, Performance Reports + Analysis

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Press Mention Monitoring + Link Building Outreach

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Marketing Campaign Strategies + Implementations

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Link Directory Submissions

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Search Engine Submissions

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Business Directory Listings