Before we even begin working with you as a client we will analyze both your business and your competition. We work on the back end of your website to make plans for copy, keywords and link building. We also focus on the front end with social media marketing, PPC and newsletters. All of our work is done in-house by seasoned digital marketing experts who have invested their time wisely to become well-rounded top-performing professionals, giving the team as a whole a unique process optimization advantage over most agencies that you benefit from directly. With almost a decade of data behind our decisions we move quickly to make sure your business ranks in your market.
We analyze every page for current and future on-page SEO best practices and improve browser performance above Google standards while maximizing visitor engagement.
Beyond website optimization, your business profiles across all platforms should be designed to match your brand with up to date accurate information to convey a sense of consistency, familiarity, honesty and awareness.
Google’s algorithms are ever-changing and we work hard to stay ahead of the curve offering both on page and off page optimization strategies to keep you ranking in your market.
Our goal is always to saturate the market and make sure your site is seen in as many places as possible.
Beyond your basic social media profiles there are more than 250 additional general directories and another 100+ potential niche directories your business could be funneling revenue from. Our marketing formula includes finding and claiming or creating new listings for all of your locations across every directory on our radar PLUS hunting down new directories and highly relevant local and niche directories.
By posting your business locations on as many directories as possible we ensure that your business is visible across the web.
We custom tailor complete marketing strategies for every type of buyer at every stage of their journey by first identifying your ideal customer and branching out from there, reverse engineering what works to engage them, why + how it works, etc. We then apply this to broader and broader audiences experimenting with content, visuals, calls to action and value propositions for different segments and demographics.
We also create smart content that is personalized to meet your customer’s needs. This helps direct people through the stages of the buying process on your site.
It can be fruitful to target previous clients with new opportunities to spend with your business based on previous purchases to upgrade, update or to engage in a completely different way, related or not, simply based on the rapport built during your previous engagement. We’ll create a workflow that lubricates the processes for keeping your contacts engaged, informed and buying from you repeatedly.
The ultimate goal is to make sales to both new and existing customers. Customer service, website quality and content, make up the finishing touches that can capture a customer’s attention. Our team has the experience to help you transform SEO-generated leads into sales.
*Marketing plans are a monthly retainer billed at $120/hour
Our team will analyze both your business and your competitors to make sure that we are starting off on the right foot. We will use all the tools at our disposal to make sure you rank in your market.
We will work with you to create a plan custom tailored specifically to your business that addresses your competition directly. Our plans include:
Once we have created your plan it’s time to execute it.
As your business gains more visibility, you will start to see an increase in website visitors.
We will target the audience and demographic that is most apt to be interested in your products and services.
You will begin to see an increase in targeted leads, which will become easier to turn into paying customers.
Your brand will become the one your customers think of over all the competition in your industry.
We will carry out periodical assessments of your business and competitors to make sure our marketing strategies are working as intended. We will then repeat the strategies that are working and change the ones that need improvement.